3 Reasons Podcasters Need Their Own Website

Reason #1 Traffic

Start benefitting from all the traffic generated by your show by directing listeners to your website instead of Spotify, Apple Podcasts, or Pandora. Tools like Google Analytics, Facebook Pixel, and Hot Jar can help to provide demographics of people who visit your website.

Reason #2

Collect Emails Email services, like MailChimp, Constant Contact, and AWeber can help you manage your email list. Email and phone numbers are vital to the success of every business even in the age of social media. Social Media certainly has its pros and cons but when service is disrupted or a Social Media Site ceases to exist, you still need to be able to contact your audience. Facebook has been known to shut down groups without notice or explaining their reasons. If your preferred Social Media site shut down, deleted your group, or banned you, would you still be able to be in touch with your audience?

Reason #3 Sell Your Stuff

It’s easier to sell your products and services when you have a website. I use E-Junkie to host my digital products, process online payments, and automatically deliver my products to the customer’s email. At only $4/month, E-Junkie pays for itself.