“The great hope is that I’m fulfilled… Life is a short place, you need to get out there and go after it. Bring other people along for the ride.”
Jason Founded GORUCK with his wife out of a war torn house in West Africa without a business plan. He even wrote a book entitled, “How not to start a backpack company.” After struggling to find customers, Jason started the GORUCK Challenge and now the company has over 500 GORUCK clubs around the world with numerous events and training offered to its community. Listen to how Jason started his journey in the Army Special Forces, the early beginnings of GORUCK and the plans for the feature, which include a fitness event in Jacksonville, FL from April 22-24 2022 SandlotJax.com
Guest Links: GORUCK
Book Recommendation: Man’s Search For Meaning
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